Questions
Where the data comes from, how it's scored, and how often it changes.
- Where does the data come from?
- Public records: Metro Nashville building permits, Davidson County property transfers, Nashville business licenses, and state contractor registries. Each opportunity names its source.
- How fresh is the data?
- Nashville public feeds are re-synced every six hours, so newly filed applications and newly issued permits appear the same day — while the buying window is still open.
- Is the scoring AI?
- No. It's a transparent weighted rules model. You can open the breakdown on any opportunity and see exactly which factors contributed and how many points each was worth.
- Which markets are live?
- Nashville and Davidson County is the launch market. Additional markets open as each one's public feeds are validated, and you can see the status on the Signal Sources page.
- Will MarketSignal contact prospects for me?
- Never. We can draft outreach for you to review, but sending is always your action from your own tools.
- What does the Contact Score mean?
- How reachable the decision maker is: whether a real individual is named, whether there's a direct phone and verified email, and how senior the role is.
- How is this different from a lead list?
- A list tells you a business exists. A signal tells you something just changed — a filing, a purchase, a license — that creates a specific need with a deadline attached.
- Can I cancel?
- Yes, any time. Market Signal Founder members keep their price for as long as their subscription stays active.